| Section | Main Purpose | Key Features |
|---|---|---|
| Contacts | Manage individual users | View, edit, import/export, tag, add attributes, blacklist |
| Lists | Manual user grouping | Create static groups, export, use for campaign targeting |
| Segments | Dynamic user grouping | Create flow-based groups, exportable, auto-updating |
| Exports | Export log & file access | Track export activity, download files, see export timestamps |